Success With Simmons

The Simmons Bedding ComforPedic Tour began in September 2009 and stopped in U.S. cities from Vegas to Florida to Canada and everywhere in between.

Recently the tour was extended for a 12-week period due to the success of the mobile road show and the impact the tour has had on Simmons sales. The 53' mobile NYC loft on wheels recently stopped in Little Rock, AK and highlighted a significant impact the tour has had on this particular retailers sales.

"Hi Everyone-Wanted to take the opportunity to thank you for selecting the Sleep & Wellness Center at Ashley Furniture Homestore as one of your distinguished partners on your North American Tour to celebrate the official launch of Comforpedic Loft. The energy level the mobile showroom creates is incredible. The Comforpedic Loft Showroom Tour was a game changer for our weekend sales performance. Sleep's most advance technology was the story of the day. Here's a recap: Sleep 24.6% of Overall Sales..$1334.84 Average Ticket. The most interesting thing was the Comforpedic Loft Collection elevated the interest in Comforpedic's established upper models. Saturday's first two sales were CP Mystere King models; one being an adjustable. This set the tone for the weekend. Please let me now when you can arrange to come back for a encore appearance in 2010. Sleep Well." - Tim Hammonds

As IMP continues to work with the Simmons Bedding Company we look forward to providing your company with the same type of results; getting your product in front of your ideal customer. Contact us today to explore the possibilities of your mobile road show!